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Roswell Park Cancer Institute

Roswell Park Cancer Institute and Buffalo-based Algonquin Studios have begun working on Roswell Park's new web presence. Algonquin Studios was selected for our overall commitment to usability and accessibility, as well as the content management system we have recently implemented for the City of Buffalo and Hodgson Russ. An overhaul of the design and navigation of the site, and a commitment to making the site fast, easy and inexpensive to maintain are both in the works. Algonquin Studios has been given the task of moving and restructuring the enormous amount of information currently presented on a dozen different sites into just three web sites: the Roswell Park Public site, an Internal site and a Roswell Park Alliance Foundation site.

The Schutte Group and Flynn & Friends (the agencies of record for the Institute and Alliance) have both asked Algonquin Studios to aid in the design and implementation of a web site consistent with Roswell's public image. The creative staff at Algonquin Studios created a new set of design elements for use in all of the Roswell sites. In addition to developing a fresh look for the web, much of the work featured on the web sites will also find its way into Roswell's numerous print campaigns.

The highlight of this project is the anticipated cost savings for Roswell Park. Over the course of the last eighteen months tens of thousands of dollars have been spent to maintain and update the sites hosted by the Institute. Algonquin Studios is implementing QuantumCMS, a content management system, allowing for web site updates and additions to be made by staff with basic computer skills. This has eliminated the need for Roswell to contract out any of its web site updates or maintenance. This helps the publicly funded Institute save valuable donation dollars.

Look for the brand new Roswell Park Cancer Research Institute's web sites at www.roswellpark.org and alliancefoundation.roswellpark.org.

The original RPCI home page, showing recent news, events, and even the top and selected second-tier sections of the site. As a testament to the ease of maintaining sites with QuantumCMS, RPCI's own staff have since redesigned their home page.

A content page from the Roswell Park Cancer Institute site. Links to all the main sections are visible, and a search option is available on every page.

The Roswell Park Alliance Foundation home page. Some highlighted sections of the site are elevated to the home page beneath the photographs.

A content page from the Roswell Park Alliance Foundation site. This one talks about the Herd About Buffalo project.